Unit 2 · Consumer Behavior · 2.2

Spot the Persuasion

Every scene below is a real marketing move. Read fast and name the principle of influence behind it before the clock runs out.

The six principles — learn the tell

Project it for the whole class and let teams call it out, or hand a device to each team and compare final scores. Press 1–6 to answer, Enter to continue.

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Online ad

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Which principles did you nail?

Based on Robert Cialdini's principles of influence · Unit 2: Marketing.